In 2008 Jacques de Witt, the owner of Liquorgistics, recognised the need in the Wine Industry to establish a company that can provide clients with the option of out-sourcing all their administrative and logistical needs in terms of processing orders & getting stock delivered to the consumer, while still enabling them to keep control over their business. Hence, The Wine Call Centre was born.
Liquorgistics is a business solution for companies who wish to outsource their administrative and logistical needs, while still keeping control over their brand and customer base.
Mindful of all the changes in the route to market and the international trend of moving closer to clients, Liquorgistics goal is to offer producers a level of value that exceeds the cost of activities, thereby resulting in a higher profit margin while establishing successful relationships with customers through service excellence. The difference between Liquorgistics and other competitors is that we facilitate all services for your company as if you were conducting the services in-house. By doing so, you stay in control over your brand.
The company started out with only a handful of wine clients from selected regions. Since then, Liquorgistics has grown into a prosperous company with a broad portfolio of clients in the wine, spirits, beer and RTD industry. Our footprint has grown from the Western Cape to regions as far as Limpopo.
The success of the business we are today would not have been possible without the assistance of Liquor Runners, our main distribution partner.
Liquorgistics is ideally situated in Paarl and is a mere 45 minutes from Cape Town and within close proximity of Stellenbosch, Franschhoek, Wellington, Swartland and other Cape Winelands destinations. The town and its surroundings attract many visitors with an array of activities and interests. There are magnificent Cape Dutch buildings (17-19th Century), scenic drives, hiking trails, excellent restaurants and the Paarl wine route, with its many wine tasting opportunities.
VISION STATEMENT
Our vision is to offer clients a valuable service that exceeds the cost of activities, increase their profit margin while establishing successful relationships with customers.
MISSION STATEMENT
Our mission is to exceed the expectations of our customers, by providing exceptional service delivery and affordable, innovative supply chain solutions.
COMPANY VALUES
Our employees are proudly committed to our company values, to ensure first class service delivery. These values are:
INTEGRITY
Deal with clients and colleagues in a fair and ethical manner; gaining trust through actions.
KNOWLEDGE
Develop leaders and continually grow our collective expertise to meet the needs of clients.
SERVICE
Encompass the concept of quality in everything we do, having a service-mindset when dealing with clients and going the extra mile.
RESPECT
Contribute to a work environment where we respect one another and honour the needs of each stakeholder.
LEADERSHIP
Lead by example to develop the next generation leaders in our market.
ENTHUSIASM
Employ and nurture staff with a passion for providing the highest-level quality service to our clients.
LIQUORGISTICS OFFERS A FULL RANGE OF UNIQUE SERVICES THAT ENSURE A COMPETITIVE EDGE. IT INCLUDES:
COST SAVINGS
We keep the cost of the value chain as low as possible as we have negotiated the best possible, consolidated prices for primary and secondary transport. These fixed rates are applicable from the pickup of stock to the delivery of your product to the end consumer.
CASH FLOW
We manage your cash flow by invoicing all products on your behalf. The client pays directly into your account, and not to Liquorgistics. Payment terms are managed according to your requirements, leaving you in control of your debtor’s book.
IT INTEGRATION
Transparency is key. All transactions of your business including sales, stock & debtors reports are updated daily and available to you through our reporting platform. This way we are truly your partner and not a separate entity.
AFFORDABILITY
Our focus is to provide an excellent service to our customers at affordable rates. Our rates are based on percentages and calculated based on your monthly net sales, ensuring we take your business as seriously as you do. If you prosper, we prosper.